Ford Creative was tasked with providing stills and accompanying motion assets for the local launch of the new FUELCELL SUPERCOMP V2 trainer by New Balance. We produced key visuals and two brand videos for social media, encompassing the product's aesthetic and functionality. 

Brand video for New Balance South Africa featuring the new Fuelcell Supercomp V2 training shoe shot in Cape Town.

TEAM
DOP: Hayden Brown
Photographer: Casey Crafford
Assistant: Simon Watson
Stylist: Aneeqah Mirza

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